Mobile Marketing

Mobile Marketing Guide to Getting Started

Emergence of Mobile Marketing Mobile Marketing is the specific creation of a presence that is optimized for the mobile platform, acknowledging the rapidly evolved mobile culture we live in. Having a good non-mobile website remains essential to your online business, but with half of your web traffic being mobile — yes, half the users hitting …

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Adobe Abandons Flash for Mobile, Commits to HTML5

HTML5 vs. Flash Mobile In a briefing on Thursday, Adobe announced plans to abandon Flash for the mobile platform and commit fully to HTML5 development. This is significant for a number of reasons which I’ll discuss in a just a moment. It marks a longterm struggle between Adobe and Apple that Steve Jobs predicted would …

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Google Mobile Making Proximity Searching Easier

Google Mobile integrating with Google Local With Google Mobile, finding nearby places is as simple as one-tap on your mobile device. [youtube-white-label id=”khmOtMtPcwg” height=”” width=”” autohide=”1″ autoplay=”0″ controls=”0″ branding=”1″ hd=”1″ rel=”0″ showinfo=”0″ thanks=”1″ autosize=”1″ border=”0″ cc=”0″ colorone=”” colortwo=”” disablekb=”1″ fullscreen=”1″ /] Get local results faster by tapping on shortcuts to commonly searched local categories, like …

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WordPress vs. Google Apps for a Business Marketing Online

Recently, I was asked to compare the value of WordPress to Google Apps for marketing online, especially with regard to businesses interested in selling their products or services on the Internet. Here is an excerpt from that conversation. WordPress Bias? First, it’s important that you understand my bias whenever I discuss websites and marketing things …

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