Gary Vaynerchuck on leveraging culture shifts to explode your brand and your business. He really makes some very excellent points about content (“massively important”) and the more important context. Context is another word for our favorite topic for online marketing — relevance.
Enjoy Gary V. in vintage form — founder and CEO, Wine Library and author of The Thank You Economy.
He touches on a number of topics including Google investing in Local Search heavily over the next five years.
A fascinating analysis of social media’s influence on online marketing. Warning: graphic language.